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Inbound Marketing Guide
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The complete methodology
Inbound marketing is a methodology, even a philosophy, that advocates responsible, respectful and educational marketing. It's a way of marketing that is 100% aligned with consumer buying preferences, and reduces the costs associated with acquiring customers over a medium to a long period of time. Inbound marketing also allows a small team to do as much as larger teams through automation and the creation of high-value digital assets.
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